Niche Marketing

A Free For All Site (FFA) is a website where you can post a link to your website which creates a backlink and ad for your website. Many times it automatically posts to many other similar sites within the system as well. When you post a link you are also agreeing to give permission, whether you realize it or not, to receive confirmation emails back from the site owner.

For a newbie this can sometimes be frustrating as they begin to receive a flood of confirmation emails that contain offers from others and do not see a flood of sales of their own offers. It can be confusing about what just happened, and why this didn’t work as they expected it to.

Let’s back up a moment and look at the bigger picture of what an FFA site is and its TRUE purpose. The true purpose of an FFA site is for the owner of that site to promote his/her business. It’s really not just because he’s a nice guy giving people a free advertising place. (If it were such a goldmine for pulling in sales, he would be doing it himself). That is just the bait, getting people to his site to post their links, thinking they are getting free advertising, so he can respond with “confirmation” of your link, and his business ad.

Those confirmation e-mails are NOT spam. You had to agree to receive them in order to post your link. Who are reading these ads anyway? So is posting to FFA’s a total waste of time? Not necessarily, you do get an occasional sale, people do go back to post their links and sometimes take a quick look through the links to see what’s there while they’re at it.

To get the real benefit of FFAs for your business, get your own FFA site so you can promote to those who post to it. Shop around among the many resources of them to find which suites you best. Most have paid and free versions, but the saying “you get what you pay for” comes to mind here. I have done several paid versions that more than compensated for their cost.

Just about anything can be promoted through FFA sites, informational products, vitamins, physical products, you name it. You need traffic coming to your site for sales whatever it is your selling. Without it, no sales. These sites provide a means for visitors to find your site. Classified ad sites work basically the same and can also be another avenue to explore for traffic.

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