Niche Marketing Strategies

How often while surfing the internet to do you come to a site and wonder its Alexa rank or Google pagerank?  If you’re an avid internet marketer the answer is quite often.  Fortunately there’s an easy way to find both these values instantly and without visiting alternate sites.

The SearchStatus tool accomplishes this and much more.  It’s actually not technically a toolbar but rather a toolbar extension or add-on and is compatible with the Firefox and Mozilla browsers.  In general it provides information on how every possible website is performing.   Using a tool like this is being leverage by more than just the savvy search engine marketers.  Small business owners with even a minor internet presence are finding value in the SearchStatus add-on.

The most common objection to adding another toolbar or add-on is the finding room for it.  Unlike other more bulky toolbars, SearchStatus fits snuggly at the far end usually only occupying an inch or two.  Viewing backward links or Google trends for a given site creates a new Firefox tab instead of directing you away.  It also won’t eat up memory or slow down your connection like some toolbars will.

In addition to Google pagerank and Alexa rank, you also can view the Google category, contact info, and related keywords.  Many internet gurus supports it functionality saying that it can quantify overall site relevancy by comparing traffic importance as well as the link importance.  These and other added features are available by right clicking on it.

Knowing a site’s Google pagerank is important because it indicates the general importance of a page.  High pagerank sites have a considerable amount of inbound links from other sites.  These other sites are in a sense casting a vote by linking.  This is why many marketers advise commenting on high pagerank blogs to increase your sites inbound links from reputable sources.    Nonetheless, it serves as one factor determining a site’s rank within Google’s search results.

If these added benefits were not enough, consider that installing the SearchStatus add-on can contribute to your own site’s Alexa ranking.  Internet users with the toolbar installed form a large conglomerate that in part serve to strengthen Alexa and Compete statistics.  Visit my blog for a tutorial video on installing and using this valuable tool for any internet business.

Daniel D. is an avid writer on various internet marketing topics and is the founder of the Doctor DubLi Team. He creates innovative marketing tools for novice and aspiring networkers worldwide from his office in Suburban Detroit.
Learn more about his business and how his team is seeing success by integrating social networking and DubLi marketing.

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