Article Marketing: Unique Articles Only

By Dirk Andersen | November 2nd, 2009

One of the big trends in web marketing is the creation and submitting of written pieces. Intended to provide a venue for establishing links back to a web site or sites, this method is very effective when done correctly.

You don’t have to spend a lot of money, but you will have to spend a great deal of time writing up and submitting your articles to the multitude of accessible article directories and e-zine lists. A good piece of this burden can be relieved if you use an article marketing submission tool, which can be had, gratis or for a fee, from online sources.

Write an article with a high degree of quality in mind, and use all the knowledge you have accumulated about search engine optimization strategies to come up with a set of keywords that will effectively represent your particular bailiwick — and don’t forget that you want your article to be viewed as a rich resource for other authors. Once you have the article edited to your satisfaction, then insert the text into your article marketing tool, and launch it away

Is there a problem with this? Oh, yes. If you submit the same exact article text to every existing article directory site, you may not get the plethora of back links you were expecting to get. The top search engines are designed to detect duplication of content and to back link only the “original”.

Is there a solution for this? Yes, although it may not be the most attractive of solutions. Keep up the submissions but submit only one time for each unique article you write. This eliminates the duplication, and assures that you will get your back link for the article. It will take a long time, but eventually, if you submit at least one unique article per week, you will end up with a ton of back links to your website.

So now you are thrilled with the prospect of a flood of traffic brought in by articles you are about to write. Well, that’s good, but you should know that you may have to wait for a good chunk of time for this to manifest! Perhaps you have even tried this before, with good results, then it sort of petered out. The Internet is a ever-changing environment and sometimes what you did there for months doesn’t yield the results you got used to. This can apply to submitting articles as well.

Want to explode your article submission efforts? All you need is a tool that does the work for you. Click the link to find out about a new exciting tool that will help you rank in Google.

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